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After Building a Community of 600,000, Mielle Organics Builds a Stronger Business With ERP

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After Building a Community of 600,000, Mielle Organics Builds a Stronger Business With ERP

In 2014, Monique Rodriguez started an Instagram page to share hair care tips with other women. A registered nurse, she enjoyed uncovering remedies for, say, scalp dryness that wouldn’t cause bad reactions like the rashes she saw in some of her patients.

Monique mixed hair treatments in her home blender, then shared the recipes with her followers. Soon, fans asked to buy the goods. 

So she launched Mielle Organics in 2014 with her husband Melvin and one product: mint almond oil, a blend of almond, soybean and peppermint oils that can help heal dry scalps. 

On a year-to-date basis, Mielle is the largest Black-owned hair care company, per research from Strategic Solutions International, a consulting firm that works with top manufacturers in the category. 

Mielle—a play on the names of its co-founders’ daughters—has nearly 660,000 Instagram followers who come to the brand for regular advice on handling textured hair. Its 60 products, which include shampoos and hair vitamins, are stocked in over 100,000 retail locations nationwide: CVS, Walmart, Target, Walgreens and more.

This year, Mielle’s anniversary sale coincided with support for the Black Lives Matter movement and a coronavirus-induced spike in ecommerce—as well as the launch of Mielle’s rice water collection. The result was more than 40,000 new customers, millions of sales and a crashed website the brand considers more of a trophy than a trouble.

To keep introducing new products and growing its customer count, Mielle needs reliably strong systems. The team recently upgraded to an ERP system for an overall view of the company’s financials and inventory.
 

Costs for implementing NetSuite ERP in detail

Chi phí triển khai hệ thống ERP là bước tìm hiểu quan trọng trước khi đưa ra quyết định triển khai đối với mọi doanh nghiệp. Đối với NetSuite, mọi thông tin về giá (bao gồm cả license và triển khai) bạn sẽ nhận được sự tư vấn từ đối tác giải pháp của NetSuite (Solution Provider) như Gimasys vì có nhiều yếu tố sẽ ảnh hưởng đến ước tính total cost, từ việc lựa chọn tính năng đến số lượng người dùng. Cùng Gimasys – Đối tác triển khai hàng đầu của Oracle NetSuite tại Việt Nam – tìm hiểu về 5 yếu tố có ảnh hưởng đến chi phí của NetSuite ERP, giúp doanh nghiệp có cái nhìn toàn diện và chi tiết về giải pháp Cloud ERP Số 1 hiện nay này.

Vui lòng để lại thông tin liên hệ, chúng tôi sẽ liên hệ với bạn trong thời gian sớm nhất có thể!

 
  • Business requirements: The ERP system should meet your organization’s business needs and align with your operational processes.
  • Scalability: The system should be scalable to meet your organization’s future needs, including growth, expansion, and changing business requirements.
  • Customization: The system should allow for customization to meet specific business needs and integrate with other systems.
  • Integration: The ERP system should integrate with other systems and applications your organization uses, such as CRM, HR, accounting, and inventory management.
  • Ease of use: The system should be user-friendly and easy to use, reducing training costs and ensuring a smooth transition for employees.
  • Cost: Consider the total cost of ownership, including licensing, implementation, training, and ongoing maintenance costs.
  • Security: The ERP system should have robust security features to protect sensitive data and prevent unauthorized access.
    Vendor reputation: Choose a reputable vendor with a proven track record of delivering quality ERP systems and excellent customer support.
  • Support & maintenance: The vendor should offer reliable support and maintenance services to ensure smooth system operation and minimize downtime.
  • Industry-specific features: The ERP system should have industry-specific features that meet your needs, such as compliance with regulatory requirements or specific reporting capabilities.
  • Experience and expertise: Choose a vendor with a proven track record of delivering successful ERP implementations. Look for reviews, case studies, and references to evaluate the vendor’s experience and expertise.
  • Project management methodology: Check their project management approach and see how they manage risks, issues, and change requests.
  • Team composition: Ensure the vendor has the right team composition to deliver successful implementation, with skilled and experienced members having diverse expertise like functional, technical, and project management.
  • Customization capabilities: The vendor should have customization capabilities to meet your specific business needs and integrate with other systems.
  • Cost: Consider the vendor’s pricing structure, including implementation, training, and ongoing maintenance costs.
  • Training and support: Check their training and support processes and see how they will help you and your employees throughout the implementation and beyond.
  • Change management expertise: The vendor should have experience in change management, ensuring your organization can adopt the new system smoothly and efficiently.
  • Communication and collaboration: The vendor should have open and transparent communication channels and foster collaboration between their team and your organization.
  • Data security: The vendor should have robust security features to protect sensitive data and prevent unauthorized access.
  • Scalability: The vendor should have the capabilities to scale the system to meet your organization’s future needs, including growth, expansion, and changing business requirements