TOV Furniture
TOV Furniture Finds Success with Fresh Designs
TOV Furniture wants to be a breath of fresh air for the furniture industry. Bruce Krinsky founded the company in 2012 with a vision to create on-trend, colorful pieces that appeal to a younger generation of consumers. To stay current with shifting trends, the company regularly phases out items and introduces new ones. TOV’s furniture does not come in typical matching sets, encouraging customers to mix and match pieces.
COMPANY
TOV Furniture
LOCATION
Cedarhurst, N.Y.
INDUSTRY
Retail/Manufacturing
EMPLOYEES
40
NUMBER OF USERS
35
NUMBER OF COUNTRIES
OTHER SOLUTION CONSIDERED
QuickBooks
Odoo
NETSUITE PRODUCTS IMPLEMENTED
IMPLEMENTATION PARTNER
NetSuite Professional Services
LEARN HOW A
UNIFIED COMMERCE PLATFORM ENABLES
GREAT CUSTOMER EXPERIENCES.
“The website helps us deliver better, faster service for our customers because it pulls so much data from NetSuite—pricing, specs, photos—and puts it at their fingertips.”
Assembling a Plan for Growth
When elope started selling its products on Amazon three years ago, B2C sales quickly rivaled its then B2B-centric business. That first year, just before its busiest time (Halloween), its decade-old Sage system slowed to a crawl, forcing the team to manually upload and fulfill orders coming in by the minute on Amazon. Nobody—neither their new customers, nor elope—were laughing about the additional time and labor it took to process the new B2C orders.
TOV receives up to 300 orders a day, and it needed a more efficient way to process orders for its customers, who expect speedier delivery and a way to order products online. The company also lacked inventory visibility with its old business platform, which required coding to change processes and hindered growth.
expectations
ordering
- Since implementing NetSuite, inventory data is now real-time and detailed reports give TOV valuable insights about its performance since order, inventory and customer information is in one place. B2B customers can also place orders through a web store it launched in just 27 days with an accelerated SuiteSuccess implementation of SuiteCommerce Advanced.
- The experience for TOV customers is better than ever before. Faster order processing ensures clients get their orders quickly. The ecommerce website allows buyers to see real-time inventory data, track orders and check out product photos and specs, all without emailing or calling.
experience
