Big Agnes
NetSuite Gives Big Agnes the Scalability it Needs
An aggressive acquisition strategy by iAutomation came with a cost: the company found itself saddled with siloed applications running in a fragmented IT environment that provided little visibility. Productivity suffered as staff had to manually access, import and export data across multiple systems, and a lack of real-time client information was causing needless delays and lost opportunities for sales and customer service.
COMPANY
Big Agnes
LOCATION
Steamboat Springs, Colo.
INDUSTRY
Wholesale Distribution, Retail
NUMBER OF USERS
48
SYSTEM REPLACED
QuickBooks
Excel
Home-grown ecommerce
NETSUITE PRODUCTS IMPLEMENTED
OTHER SOLUTIONS CONSIDERED
SAP Business ByDesign
Microsoft
Dynamics GP
Magento
“There’s no question that NetSuite has facilitated our high level of growth. NetSuite allows us to get the back office out of the way so that we can focus on our core mission.”
Moving on From Manual Processes
READY TO INNOVATE WITH NETSUITE
Choosing NetSuite’s unified cloud platform over the likes of SAP Business ByDesign and Microsoft Dynamics GP has cleared Big Agnes’ path to innovation and growth. The company was swayed by NetSuite’s flexibility and scalability, as well as its popularity as an ERP platform among outdoor products and sporting goods companies.
DELIVERING TRANSFORMATIONAL IMPACT
NetSuite’s impact has been dramatic. Big Agnes has doubled productivity in order and inventory management, fulfillment and accounting; freed up staff resources and avoided hiring additional people; gained real-time visibility into the business; and improved customer support quality.
ENGAGING ONLINE EXPERIENCE
BigAgnes.com is more than just a place for customers to shop. It’s where Big Agnes can showcase its brand story and connect with fellow camping enthusiasts. The SuiteCommerce Advanced website delivers a mobile optimized experience that has driven a 27 percent increase in conversion rates since launch. The online store also supports their dealer network by allowing shoppers to find a local retail store to shop for their products.
